
Dive into the buzz-worthy world of the Bulova Super Seville Honeycomb Limited Edition, a watch that brings a touch of nature's charm to your wrist with its unique dial and playful bee-shaped seconds hand.
By NickIN THIS ARTICLE
262,144 times per second. That isn't a typo. It’s the frequency of the Bulova Precisionist movement inside this watch, and it’s the secret behind one of the most interesting releases you’ll see this year.
This is the Bulova Super Seville Honeycomb, a 500-piece limited edition created with the artists at IFL Watches. It’s a watch that pairs a classic 1970s design with a completely unique, hand-painted dial and some serious technical muscle under the hood.
On the surface, it’s a celebration of nature’s master engineer, the honeybee. But once you look closer, you realize it’s also a perfect showcase for what Bulova has always done best: innovate where others wouldn’t dare.
Let's start with the canvas. The watch is built on Bulova’s iconic Super Seville platform, a design straight out of the 1970s. This was the era of bold, integrated-bracelet sports watches, and the Super Seville was right there in the mix.
Its distinctive cushion-shaped or "TV case" silhouette is pure retro cool. It feels substantial without being bulky, a quality that so many modern watches miss. This isn't just a reissue; it's a smart use of a great historical design.
Bulova and IFL made the right call on sizing. The stainless steel case measures 37.5mm in diameter with a thickness of just 10.5mm. With a lug-to-lug of 42.3mm, it’s going to wear perfectly on almost any wrist.
These are fantastic, modern-vintage dimensions. It has the presence of the original 70s models but with a contemporary profile. The integrated three-link bracelet completes the look, creating an unbroken line from case to clasp.
It’s a design that feels both nostalgic and perfectly suited for today. It has character without screaming for attention, making it a great foundation for the dial’s artistry.

Now we get to the main event. The case is the frame, but the dial is the masterpiece. Forget printed patterns or stamped textures; this honeycomb dial is meticulously hand-painted.
The geometric perfection of the honeycomb is the backdrop. But scattered across its surface are golden "honey drops," each one placed by an artist's hand. This is what sets the watch apart—it's genuine craft.
Because each dial is hand-painted, no two of the 500 watches are identical. You're not just buying a limited edition; you're getting a true one-of-a-kind piece.
This level of detail turns a simple watch into wearable art. It’s a conversation starter that goes far beyond brand names or movement types. It’s about the human touch in a world of mass production.
The final, brilliant touch is the seconds hand. Instead of a standard baton, it’s a tiny, custom-made bee. This could have easily looked gimmicky, but here it just works.
As it glides across the honeycomb landscape, it brings the whole concept to life. The bee isn't just a static logo; it's an active part of the timekeeping. And the way it moves is the perfect tell for the engine inside.

Let's talk about that movement. This isn't your standard battery-powered quartz. The Bulova Super Seville Honeycomb houses the NM10 caliber, part of the brand’s groundbreaking Precisionist line.
It operates at a staggering 262,144 Hz. To put that in perspective, a standard quartz watch vibrates at 32,768 Hz. This Bulova is operating at eight times that speed, a feat of high-frequency engineering.
What does that frequency get you in the real world? Incredible accuracy. A typical quartz movement is accurate to about +/- 15 seconds per month. Bulova’s Precisionist movements are accurate to within seconds per *year*.
This is a true high-performance quartz (HPQ) movement. It delivers a level of precision that even the most expensive mechanical watches can only dream of. For a brand that literally changed timekeeping with the Accutron, this feels like a natural evolution.
The most visible benefit is that seconds hand. The high frequency eliminates the one-tick-per-second stutter of a normal quartz. Instead, the bee-shaped hand glides in a perfectly smooth, continuous sweep.
It’s mesmerizing to watch. The motion is actually smoother than that of a mechanical watch, which still ticks multiple times per second. This signature sweep is a hallmark of Bulova's best quartz tech and a perfect fit for a flying bee.

So what do you get when you combine a classic 70s case, a one-of-a-kind hand-painted dial, and a cutting-edge high-frequency movement? You get a proper collector's piece.
This collaboration between Bulova and IFL Watches is more than just a new colorway. It’s a thoughtful, creative project that celebrates artistry and technology in equal measure. With only 500 pieces made, it also has genuine exclusivity.
The price is $1,190. Some will immediately dismiss it because it’s a quartz watch. That, frankly, is missing the point entirely. You aren't paying for a generic quartz movement; you're paying for three things.
First, the artistry of a hand-finished dial that makes each piece unique. Second, the advanced engineering of the Precisionist movement. And third, the exclusivity of a 500-piece run based on a fantastic heritage design.
Factor in the anti-reflective sapphire crystal and solid build quality, and the value is absolutely there. This is for the collector who appreciates something different, something with a story that goes beyond the usual talking points.
This isn't your average Bulova. For $1,190, you get a unique piece of wearable art backed by one of the most interesting quartz movements ever made. It's for the enthusiast who appreciates creativity and technical audacity over a brand name alone.
The Bulova Super Seville Honeycomb is a reminder that watch collecting should be fun. It’s a watch with a personality, a point of view, and the technical credentials to back it up. It confidently blends vintage cool with modern pop art.
Bulova has a rich history of doing things its own way, from the Accutron to the Computron. This watch fits right into that legacy. It's a charming, well-executed, and genuinely special piece that offers something truly different in a sea of sameness.
| Model | Bulova Super Seville Honeycomb Limited Edition |
| Reference | Base watch ref. 96B439 |
| Case | 37.5mm × 10.5mm, Stainless steel |
| Lug-to-Lug | 42.3mm |
| Movement | Bulova Caliber NM10, Precisionist Quartz |
| Frequency | 262,144 Hz |
| Jewels | 8 |
| Crystal | Sapphire Crystal with anti-reflective coating |
| Water Resistance | 3 bar (30m) |
| Bracelet | Integrated stainless steel |
| Price | $1,190 USD |
GALLERY




WRITTEN BY
Nick
I originally started VELOCE to put my skills to work, hone my app design and web development practices, and dive deeper into the world of horology. I wanted to learn more about the watches, the brands, and the incredible people behind them - the creators, the designers, and the collectors. I love discovering new timepieces and sharing their stories with the world. VELOCE is my ultimate passion project and hobby, the creative space I head to after my full-time job to build something I truly care about.